Publishers' Auxiliary Stories

Publishers’ Auxiliary Digital Edition by E-Type Services

The National Newspaper Association, in partnership with E-Type Services, is making Publishers' Auxiliary available in an interactive online version.

ISWNE calls for entries in its editorial contest

January 5, 2017

The International Society of Weekly Newspaper Editors is accepting entries for the 57th annual Golden Quill editorial writing contest.

Press Publications thrive under Johnson family’s watchful eyes

January 5, 2017

Carter Johnson did not start his professional career in newspapering, but in a way, he has been preparing for it his entire life.  Carter, the son of legendary Minnesota publisher Gene Johnson, bought Press Publications from his father about six years ago and has never looked back.


ND weekly helps chamber create TV ad

December 7, 2016

The Crosby Journal took to the streets to help its Chamber of Commerce produce a commercial that promotes its downtown businesses.


Warren Buffett & common sense financial strategies

December 7, 2016

Last year, Warren Buffett was ranked the third wealthiest person in the world. He is known as the “Oracle of Omaha” or the “Stock Market King.” A huge key to his massive success is that he looks at the world of money and investing differently than most people. Learn from Buffett’s wisdom, in contrast to the way most people invest.


What to do when the next generation doesn’t want the paper

December 7, 2016

Here’s a common scenario that happens at a community newspaper operated for several generations by the same family.


In the pages of the Daily Star-Journal, the people stand out

December 7, 2016

In an age when editors are scrambling to do more with less, to cover all the news that’s fit to print with small staffs and shrinking resources, Jack “Miles” Ventimiglia chooses the scenic route and invites his readers along for the ride.


Journalists can help Scouts at the National Jamboree

December 7, 2016

Have you ever wanted to go play in the woods and still be in contact with people doing the same thing as you do? The National Boy Scout Jamboree provides that opportunity. During July 19-28, 2017, in Beckley, WV, you could have the time of your life doing what you love.


Smartphone apps can provide new revenue

November 1, 2016

Few strategies offer the path to potential future profits for today’s challenged newspapers like mobile: It’s where the eyeballs are. It’s ‘all new real estate.’ If done right, it’s low cost and low risk.


Generating New Revenue: Great Ideas

November 1, 2016

“The purpose of the National Newspaper Association’s Great Idea Exchange,” said Robert M. Williams Jr., “is to collect an idea or ideas that you can take home and either generate new revenue or save you money.”


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