Industry research/Readership Survey

The National Newspaper Association monitors, evaluates and analyzes trends affecting the community newspaper industry through annual research conducted in partnership with Susquehanna Polling and Research. NNA often creates house ads, promotions and presentation materials from its research for members to use in their communities. Highlights of NNA’s research can be found in the About community newspapers section of this website. Most recent survey results here.

Content for member papers and websites

NNA provides its members with content they can reprint in their papers or on their websites. This content includes First Amendment columns or editorials from the Freedom Forum, available weekly. 

NNA’s best and brightest publishers have made the Great Ideas session of the Annual Convention a huge hit for more than a decade. These terrific success stories, along with other great ideas we find throughout the year, are available to NNA members 24/7. And, members are encouraged to submit and share their great ideas at any time to grow this valuable resource.

House ads

Promote your community newspapers with these customizable house ads. NNA has produced a series of house ads based on our latest market research. House ads from other sources are also presented.

Job exchange

NNA's Job Exchange is your one-stop shop for all your employment needs--post help wanted ads, view openings at newspapers across the country or post your resume if you're in the job market. Manage your employment needs on your own time--24/7 and your ads are posted immediately.

Making News

This guide will provide the people and companies that send you news releases the basics of working with your editor. It answers the basic questions about
how news makes it to print, how to contact a newspaper and how to present one's information.

Media kit template

Research commissioned by the National Newspaper Association shows that, unlike some larger market newspapers, the future of community newspapers is strong. To assist member newspapers get this information out to prospective advertisers, NNA has created components for a media kit that members can download and customize for their markets. Download a copy here.

Publishers' Auxiliary (Pub Aux) is the only national publication serving America's community newspapers. First published in 1865, Publishers' Auxiliary is also the oldest newspaper serving the newspaper industry. 

Pub Aux Live! is a webinar series designed to help community newspapers enhance revenue streams and save on operating costs. Attend a live webinar or view archives of past programs. Are you providing a webinar or know of one that might be of interest to NNA members? Email Associate Director Kate Richardson

Serial Stories

NNA members can take advantage of free serialized story through the Reading Across the Nation campaign through cooperation between the National Newspaper Association Foundation and the Missouri Press Association. The goal is to have young readers across the nation reading inside their community newspapers. NNA newspapers may use the current serialized story by downloading it using the download code: nnaread. 

Tools, help and training on the internet

The internet has a vast number of free resources that can be of use to community newspaper publishers, editors, advertising staff, photographers — everyone involved in producing quality community newspapers. NNA staff has found and organized these links and resources for member use, 24/7, so members don’t have to spend hours or days scouring the web for these resources.


Find a link here that no longer works? Or know of links we should add here? Let us know.

(Member login required) Annual readership survey confirms community newspaper readers are voters

August 29, 2019

PENSACOLA, Florida — Newspaper readers are voters, and the National Newspaper Association’s annual readership survey of more than 1,000 people from rural and urban communities across the country once again validated that point. 

Group of regional investors purchase three Washington weeklies

September 16, 2019

RAYMOND, Washington — Three weekly newspapers published in Woodinville, Washington, have been purchased by a group of regional investors.  The sale includes The Woodinville Weekly, Northlake News and Valley. 

President and owner Julie Boselly on July 29 turned the company’s keys over to Eric LaFontaine, chief executive officer of Eastside Media Corp with headquarters Bellevue, Washington.

Newspaper scores big with community partnership

September 16, 2019

SmallTownPapers, Inc. is pleased to announce it has completed the digitization of The Issaquah (Washington) Press and its predecessor The Issaquah Independent, giving the community online access to the documented history dating back to the newspaper's founding nearly 120 years ago in this small town 30 miles outside of Seattle.

The Issaquah Press began digitizing its archives with SmallTownPapers 14 years ago, but was only able to scan a representative portion from each decade. Fast forward a dozen years when SmallTownPapers re-engaged the newspaper, along with the local historical society, with a goal of completing the project. The nonprofit Issaquah History Museums was as eager as the newspaper to have archives digitally preserved and, more importantly, made easy to access and search online, so they included scanning in their capital campaign.

SCS’s corporate customers continue to grow with Layout-8000

September 16, 2019

Nazareth, PA — Three of SCS’s corporate customers have recently committed to expanding their enterprise Layout-8000 environments. Layout-8000 has been the industry-leading ad dummying system since 1983, dummying more than 2,000 editions every day for publications around the world.

Lee Enterprises — a media company based in Davenport, Iowa, that owns newspapers in 21 states — is an established SCS customer. Lee Enterprises purchased Wisconsin’s Kenosha News and Lake Geneva Regional News in January 2019, expanding their footprint in the state. These new publications are already live with Layout-8000 in the corporate pagination center in Munster, Indiana, where the majority of Lee’s 46 daily newspapers and nearly 300 specialty publications are produced using SCS’s enterprise solution.

The PDI Group expands capabilities with Push to Stop technology from Heidelberg

September 16, 2019

KENNESAW, Georgia — After months of deliberation, PDI Group, the largest independent sheetfed print company in Quebec, has purchased a Heidelberg Speedmaster XL 106-5 with LED Drying Technology in order to expand its offerings to customers.

DryStar UV – the most cost-efficient way to dry 

PDI Group has grown substantially in the past few years, due in part to strategic diversification efforts. According to Gaetano DiTrapani, CEO of PDI Group, and Jamie Barbieri, president of PDI Group, “It was time to take stock of our sheet-fed printing operations and rejuvenate our capabilities within the organization in order to better serve our customers.”

Half Moon Bay (California) Review Chooses Brainwork’s new Stratica advertising and CRM solution

September 16, 2019

SAYVILLE, New York — Brainworks Software is thrilled to announce that Half Moon Bay (California) Review has officially chosen Brainworks Stratica Advertising & CRM solution.  

Barb Anderson, publisher at Half Moon Bay Review shared, “We viewed Stratica during a live webinar and we were immediately in awe.  Stratica is on the leading edge of media technology.  It is everything and more of what we were looking for in an advertising and CRM solution.  We are replacing our current antiquated system and our team is extremely excited to move into this century!  This innovative software will service us very well with its customer-focused resources, follow up and documentation capabilities, backend accounting functionality and classified ad placement features – it really covers everything.  To be honest with you, Half Moon Bay chose Stratica because of the Brainworks staff.  The support that we were given since the very beginning, tells us that the Brainworks support team will be there for Half Moon Bay during this transition and that’s an invaluable consideration for us.”

Newsday goes live with SCS/Track

August 16, 2019

After successfully going live with SCS/ClassPag at the beginning of the summer, Newsday Media Group, the country’s 10th largest newspaper by circulation, has now gone live with SCS/Track.  Newsday Media Group is the publisher of the Long Island daily Newsday, as well as the 79-edition Hometown Shopper weekly.

Customer success: How M. Roberts Media’s graphic manager was able to successfully lead projects for three sites on her own with Brainworks Xpance

August 16, 2019

SAYVILLE, New York - Brainworks Software’s longtime customer M. Roberts Media is a diversified media and marketing solutions company that delivers unique experiences for consumers and advertisers across all platforms. 

 (L to R) Bryan Moquin, business development representative; Marcio Ribeiro, general manager; and Peter Tan, pressroom manager

Moquin Press finds early success with Heidelberg’s Prinect Business Manager

August 16, 2019

KENNESAW, Georgia – Only a few months after installation, Moquin Press — located in Belmont, California — is already seeing increased speed, higher employee satisfaction and better client communication thanks to Heidelberg’s Prinect Business Manager. The MIS system integrates Moquin’s entire business process, production, analytic and customer information into a smart print shop workflow.

Mike Kingery, president of Kingery Printing Company

Kingery Printing Company gains flexibility, expands digital offerings with Heidelberg’s Versafire EP

July 15, 2019

Kennesaw, Georgia – Kingery Printing Company (KPC), a family-owned company in Effingham, Illinois, installed a Versafire EP from Heidelberg to satisfy its short-run workload and provide the flexibility it needs to allocate jobs between its digital and offset equipment.

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